Understand the problem. Research. Sketch. Design. Test + Evaluate. Propose. Rinse + Repeat
My Thoughts
Influenced by Steve Jobs and Don Norman, for me, good design is when it is centered around the user, doesn't require them to overthink something, the ease of discoverability and that their life is made better by that experience. Both their journeys influenced me to pursue a career in UX. I love being in the user's shoes and being their advocate and doing my best to make the world better through design that has purpose and provides real change.